Feb 19, 2026 4:02 PM
Updated Feb 20, 2026 12:37 AM
Cristiano Ronaldo acquired a 10% equity stake in Herbalife’s Pro2col technology for $7.5 million.
Herbalife Ltd announced that Cristiano Ronaldo has acquired a 10% equity interest in HBL Pro2col Software, Herbalife’s digital, personalized health and wellness operating system.
Pro2col - which includes proprietary Pro2Score wellness scoring system - is designed to drive daily engagement, sustainable behavior change and measurable outcomes through a data-driven approach, Herbalife said.
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Ronaldo invested $7.5 million and committed to provide services and sponsorship rights to Pro2col Software, it added.
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Herbalife noted it has been Ronaldo’s global nutrition partner since 2013 and that the pair collaborated on the Herbalife24 CR7 Drive sports drink.
The recap
- Cristiano Ronaldo acquired a 10% stake in Pro2col.
- $7.5 million investment by Ronaldo.
- Ronaldo will provide services and sponsorship rights.
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